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Digital Experience & Interactive Design
Digital Experience & Interactive Design
Digital Experience & Interactive Design
Pixels with purpose—that’s the name of the game. From websites to social campaigns, this is where I design for scrolls, clicks, and the occasional “wait, who made that?” moment. Whether it’s UI, digital ads, or content that moves (literally), I make sure every screen feels sharp, scrollable, and fully on-brand.
FEATURED CLIENT 1
TIKTOK
FEATURED CLIENT 2
BY THE HAND
KEY DELIVERABLES
UI/UX, EMAIL MARKETING, IN-APP
YEAR(S)
2024-2025, 2021
TIKTOK
Digital Experience & Interactive Design
WHAT I DO
I translate brand narratives into intuitive, engaging digital experiences. From UX/UI design to interactive prototyping, I focus on shaping user journeys that feel natural, purposeful, and creatively distinct, whether on-screen or in motion.
I translate brand narratives into intuitive, engaging digital experiences. From UX/UI design to interactive prototyping, I focus on shaping user journeys that feel natural, purposeful, and creatively distinct, whether on-screen or in motion.
UX/UI design for web and mobile
Creative direction for product and digital experiences
Interactive prototypes and animations
Content architecture and user flows
No-code and mid-code builds (e.g., Webflow, Framer)
UX/UI design for web and mobile
Creative direction for product and digital experiences
Interactive prototypes and animations
Content architecture and user flows
No-code and mid-code builds (e.g., Webflow, Framer)
TIKTOK
At TikTok, I worked as a full-time CRM Marketing Manager, leading the visual design and execution of multi-channel outreach campaigns that reached nearly one billion users across the United States on a daily basis. My core focus was on designing high-impact emails, in-app banners, and cross-platform assets that aligned with business goals while maintaining a seamless user experience. I played a key role in elevating the UI/UX quality of our communications, ensuring every touchpoint was visually compelling, strategically targeted, and optimized for engagement. Collaborating closely with product, data, and engineering teams, I translated complex audience insights into cohesive creative strategies that delivered measurable results. This role strengthened my ability to lead design direction within fast-paced, tech-driven environments— making me well-positioned for a creative leadership role where brand, performance, and user experience converge.
At TikTok, I worked as a full-time CRM Marketing Manager, leading the visual design and execution of multi-channel outreach campaigns that reached nearly one billion users across the United States on a daily basis. My core focus was on designing high-impact emails, in-app banners, and cross-platform assets that aligned with business goals while maintaining a seamless user experience. I played a key role in elevating the UI/UX quality of our communications, ensuring every touchpoint was visually compelling, strategically targeted, and optimized for engagement. Collaborating closely with product, data, and engineering teams, I translated complex audience insights into cohesive creative strategies that delivered measurable results. This role strengthened my ability to lead design direction within fast-paced, tech-driven environments— making me well-positioned for a creative leadership role where brand, performance, and user experience converge.
THE RESULTS
THE RESULTS
EMAIL OPEN RATES QoQ
EMAIL OPEN RATES QoQ
+35%
+35%
+35%
REACTIVATED SELLERS
REACTIVATED SELLERS
175K
175K
175K
CTR Increase QoQ
CTR Increase QoQ
+16%
+16%
+16%
EMAILS DEPLOYED
EMAILS DEPLOYED
850+
850+
850+
As a freelance designer for Ox Creative, I worked across a range of digital experiences, crafting interactive assets, UI-forward visuals, and motion-enhanced creative for a variety of brand clients. From interactive social campaigns to polished web/app experiences, I collaborated closely with creative directors, animators, and developers to bring ideas to life in a way that was visually striking and technically sound.
As a freelance designer for Ox Creative, I worked across a range of digital experiences, crafting interactive assets, UI-forward visuals, and motion-enhanced creative for a variety of brand clients. From interactive social campaigns to polished web/app experiences, I collaborated closely with creative directors, animators, and developers to bring ideas to life in a way that was visually striking and technically sound.
Pixel-perfect with just the right amount of chaos.
BY THE HAND
On retainer with By The Hand, a leading Chicago-based nonprofit, I led digital and event design efforts to support their mission-driven storytelling and community outreach. From social media graphics and web assets to email campaigns, my work emphasized user-centered, visually cohesive design optimized for engagement across platforms. I also created the hero artwork for their annual fundraising gala, which evolved into a full visual system used across invitations, event signage, and stage design. This blend of ongoing digital content and high-impact campaign work sharpened my ability to deliver emotionally resonant, scalable creative that drives results.
On retainer with By The Hand, a leading Chicago-based nonprofit, I led digital and event design efforts to support their mission-driven storytelling and community outreach. From social media graphics and web assets to email campaigns, my work emphasized user-centered, visually cohesive design optimized for engagement across platforms. I also created the hero artwork for their annual fundraising gala, which evolved into a full visual system used across invitations, event signage, and stage design. This blend of ongoing digital content and high-impact campaign work sharpened my ability to deliver emotionally resonant, scalable creative that drives results.
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